MEMORIAL SLOAN KETTERING

“Mission Vision and Values” - Photo & Video Campaign

The Rathkopfs developed a curated image library and high-impact promo video to capture the organization’s Mission, Vision, and Values. Leading production and advising on scripting, they infused their lived experience as a survivor and caregiver to create an authentic, emotionally resonant narrative. Designed for digital and print, these visuals ensure a powerful, purpose-driven impact.

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RXR | Veteran Employees